Services

“…what makes things far worse is the fact that there are those who say that strategy is one thing and marketing is another. But the truth is that they must be combined if you are to be successful.”
- Jack Trout
Trout on Strategy


One size fits none. The impact of cookie-cutter tactics is often marginal at best, for your business and its challenges are unique. I understand this and as a fellow service business leader I know that you need immediate, real-world solutions. This is why I developed the ConnectedAction paradigm.

ConnectedAction

Even the best of us at times have the habit of disconnecting strategy and tactical execution. There are various reasons for this, but the most common is that in the service world targets are dynamic. Your need to constantly evaluate performance and learn on the fly is why strategy must be been embedded into the functions that truly drive your business growth. With ConnectedAction you are not given a set “how-to” list. You’re empowered with something more meaningful and much more effective, the ability to emulate the process through which success is attained. It’s a thought-based paradigm, which is solely focused on providing the best possible client experience.

Data. Innovation. Planning. Analysis. They’re the foundation of this practice. I mix these ingredients well, to deliver for you on every count.

Strategic Planning:

Putting your proposition in front of the right people in the right way …from their vantage point. Data is the fuel that drives this strategic engine. It grounds strategies and inspires ideas. The ideas that form a custom-designed business development program that focuses your time and money on the activities that resonate with your ideal client.

Tactical Action:

Putting the right voice to your business. This experience-centric approach focuses on building profitable sales and scalable operations. Your ConnectedAction playbook allows you to discover what clients need, what you should deliver - and how much they will pay.

Key practices include:

  • Strategic & Market Planning
  • Business Development
  • Business Case Development
  • Business Modeling
  • Financial Modeling
  • Performance Measurement

I don’t drop a report on your desk and promptly drop out of your life. I walk with you through the testing, measurement, and implementation process. Past solutions have enabled organizations to improve profitability, expand into new areas, and provide management with the practical ideas and insights required to achieve the greatest return with their asset.

So, whether we’re developing a business model or executing a strategy, the focus is on helping you achieve new heights of financial performance today…and tomorrow.

My Guarantee

Just like the work product my guarantee is clear and simple but possesses superb value. If at any time before the completion of the engagement you are not 100% satisfied, I will provide a refund of at least 50% of fees incurred to date.

Learn how I have helped others.