photo via LinkedIn

While I never going into depth about the finds, I do encour­age you check out my sum­mary post on my hub if they sound inter­est­ing.
 

• NBC News Dig­i­tal Chief: Video News Con­sump­tion is Big­ger Than Ever
• Don’t Com­pete — Change the Game
• How Hulu Lost Its Place in a Net­flix World
• 10 Mobile Trends for 2011
• Visu­al­ize your LinkedIn net­work with InMaps

Posted via email from Don­ald McMichael’s pos­ter­ous

Here’s a ques­tion or you. What’s the first thing you want to do once you’ve come up with a busi­ness concept?

Answer:  Deter­mine your legal struc­ture  — in other words, what kind of busi­ness are you going to legally establish?

Not the answer you were expect­ing. I’m not sur­prised, most peo­ple don’t.

So how do you choose the right busi­ness legal struc­ture? A good start is to answer the following:

1. Are you run­ning the busi­ness by your­self or with others?
2. Is it more impor­tant to you to have a sim­ple busi­ness and tax struc­ture or less per­sonal lia­bil­ity for debts and cor­po­rate judgments?
3. Will you need to raise a sub­stan­tial amount of cash?
4. Is the busi­ness form pre­scribed by state law / regulation?
5. What’s the expected life (dura­tion) of the venture?

Here are the options:

• Sole Pro­pri­etor­ship
• Part­ner­ship
• Cor­po­ra­tion (C or S)
• Lim­ited Lia­bil­ity Company

What’s the right choice? The one that best matches the pur­pose of the busi­ness in ques­tion, the level of per­sonal risk you’re will­ing to accept, and the one that best allows you to real­ize the answer for the above questions. 

Com­plex? Yes, but the deter­mi­na­tion is not hard. As always I encour­age you to seek expert advise, in this case form an attor­ney or CPA. There are many laws and reg­u­la­tions that apply to busi­nesses so it would be wise to arm your­self with the appro­pri­ate knowledge.

One last cau­tion­ary note, don’t con­fuse the legal form of own­er­ship with the size of the busi­ness. There are many cor­po­ra­tions that are small busi­nesses and LLCs that have hun­dreds of mil­lions in revenue.

Posted via email from Don­ald McMichael’s pos­ter­ous

This quote comes from a post that Bob DeSena penned for the Medi­a­Post blog TVBoard.

No ele­ment of media is unaf­fected by enabling tech­nol­ogy, cer­tainly not TV,  and because tech is sexy and smart and not the core com­pe­tence of most prac­ti­tion­ers, it seems to be emerg­ing some­times on its own.  It might need a new warn­ing label:   “Func­tion­al­ity does not enable provider to make money.”

Posted via email from Don­ald McMichael’s pos­ter­ous

photo from Don­ald McMichael

While I never going into depth about the finds, I do encour­age you check them out if they sound interesting.

• Viewer Multi-Tasking Means More Online Searches for TV Advertisers

OK, now I didn’t see this coming…but then again I tend not to mul­ti­task. But if you do and one of your habits is to surf the web while watch­ing tele­vi­sion do you tend to hit the sites of com­mer­cials that inter­est you? Come on be hon­est. Well we might not hit the sug­gested site but a recent study shows that TV com­mer­cials influ­ence the terms one uses to search on web­sites like Google and Bing. A con­nec­tion that isn’t sup­ported in the media sup­port ser­vice struc­tures of most com­pa­nies. “Right now, most mar­keters have one agency for TV, and a dif­fer­ent agency for online searches. They should seri­ously con­sider inte­grat­ing those two func­tions,” said Ken Wilbur, a mar­ket­ing pro­fes­sor at Duke and one of the reports co-authors.

• Content’s Tri­umphant Return

•  Meth­ods for the Busi­ness Model Gen­er­a­tion: how #bmgen and #cust­dev fit perfectly

• Is Your ‘Small World’ Net­work Too Small?

• The Bad Board Member

To read the rest go to my main hub.

Posted via email from Don­ald McMichael’s pos­ter­ous

photo via skip­pyjon

Does it seem that every year you make New Year’s res­o­lu­tions that are log­i­cal but never pan-out because of real­ity? I know that at times I do. It seems that this year I’ve noticed sev­eral arti­cles focused on how many want to jet­ti­son their cable provider (or at least the TV pro­gram­ming por­tion) for con­tent deliv­ered over the top – via the Internet.

Sounds great, a more diverse selec­tion of con­tent for a lower price. But here’s the rub… make that rubs. Because res­o­lu­tions are really about chang­ing habits, adjust­ing the old and adding new, it is not a ‘do it once’ task.

Rub 1:
For the 15 plus years I’ve been around the media & enter­tain­ment busi­ness stud­ies have shown that peo­ple spend a vast major­ity of their TV view­ing time on 10 chan­nels. Whether it was the 75 chan­nel ana­log era, the 500 plus chan­nel uni­verse of the late 1990, or today’s seem­ingly unlim­ited con­tent uni­verse this has remained con­sis­tent. With­out an exter­nal moti­va­tor, like cable pric­ing going to the moon, can peo­ple break this deeply ingrained habit?

For Rub 2 go to the full post.

Posted via email from Don­ald McMichael’s pos­ter­ous